Shiseido’s New Animal Testing Status…or is it just more of the same old, same old?

According to PETA and many other animal rights group (except for GAN), Shiseido is still testing on animals. But when I reviewed their company website, I noticed that it had added that its products are not tested on animals, while their ingredients may be:

Note that some of the notorious companies who test on animals also have similar statements, saying that they only test when required by law. So in the end, that usually means they still test (ingredients), even though they claim their finished products aren’t.

It’s mind boggling how animal testing is still ongoing, considering plenty of fabulous cruelty-free brands such as Smashbox, Urban Decay, Too Faced, Josie Maran, etc. roll out perfectly safe, quality products enjoyed by thousands of millions of users the world over! Not to mention animal testing really means squat. No animal shares our exact DNA. Not even the great apes, who had been tortured and killed over and over, for nothing but our vanity.

Shiseido is one of my favourite brands and I had to stop buying when I found out about their animal testing. It’s a shame because their makeup is so good. I hope they will put an end to it soon.

Here’s to hoping that animal testing will be outlawed globally.

3 comments on Shiseido’s New Animal Testing Status…or is it just more of the same old, same old?

  1. KaraValentine
    April 16, 2012 at 5:25 am (5 years ago)

    Hi Joseibi! I left a first, more detailed comment on your post about identity theft/pictures (I’m so sorry that happened to you!)
    I realize you have shifted to cruelty-free cosmetics and skincare, but I just wanted to ask you – since you have been using various Asian brands for years, what are the most effective products for whitening that you’ve ever used? I ask because my aunt is picking some up, and I’d like to at least make sure that whatever she buys, it’ll brighten and whiten her complexion effectively. Thank you 🙂

    • Joseibi
      April 16, 2012 at 12:55 pm (5 years ago)

      Dear KaraValentine,

      It isn’t easy to find a cruelty-free brand in Japan or Korea, I am not completely sure whether it’s because by law the products have to be tested (and therefore can’t blame the companies)…anyway, the most effective whitening products I had ever used (and missed horribly) were The History of Whoo Gongjinhyang:Seol whitening line:

      I swear, when I stopped using the line, my freckles came back and my skin has not been that ‘white’ since. It was so effective and I read many similar reports from readers saying the same thing. The brand is made by LG and I love many LG products. However they are tested on animals which is why I stopped using.

      In the before/after pictures I was not wearing any makeup at all, the freckles went away quickly with the Whitening Intensive. You have to massage it in circles until absorbed – but even with just the toner and emulsion my skin looked whiter and the sallowness went away rather quickly too. It’s not cheap – you said you have allergy prone skin so I really advise you to buy a set of samples (sources could be ebay, gmarket, etc.) to try first, because it is heavily fragranced and has alcohol in it. I have sensitive skin and I didn’t have a reaction to it, but it’s hard to say for individual skin types. The whole set will cost you a few hundred bucks…so with that kind of investment, I really advise trying out samples first. You can buy enough to last a month and if you don’t see any results at least you didn’t waste too much money.

      Best of luck!!! xoxo

  2. Sarah
    December 14, 2012 at 5:29 pm (4 years ago)

    I am happy that you stopped using their products when they found out they tested on animals. Me, too! I was tempted to use one of their SPF products, but am looking at Josie Maran SPF or another non-animal testing brand instead.


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