Product Review: Kanebo KATE Lasting High Coverage Liquid Foundation SPF20 PA++ in BR-C

Kanebo KATE lasting high coverage liquid foundation, 30ml, US$19 on
Kanebo KATE lasting high coverage liquid foundation, 30ml, US$19 on

Happy Thanksgiving to my US readers! 🙂

By now, you will probably laugh at me for spending so much money just to save my Sofina Primavista Lasting Liquid Foundation UV. Honestly, I should have cut my losses! Here, I bought this foundation a few months ago in the lightest shade, a Bright Up Color (BR-C), hoping to 1) lighten the Sofina Primavista Lasting Liquid Foundation UV which is one shade too dark for me; and 2) improve the wear of the Sofina foundation to prevent smearing.

Let’s start with the price. This is my second Kate (by Kanebo) product, and this line is on the affordable side, though still more expensive than your average drugstore counterparts in North America. It has a suggested retail price tag of HK$126.00, and US$19 on, where I purchased this from. BR-C is the lightest shade available, and it comes with sunscreen, at SPF20 PA++, not too bad, though if you go out in the summer you will need a higher SPF underneath. For winter, especially for us Canadians, this is ok, as long as you don’t stay outdoor for too long.

Kanebo KATE Lasting High Coverage Liquid Foundation claims to cover pores, acne scars, redness, while providing a natural coverage without a heavy mask feel. It also controls oil, though it does not mattify the skin. This foundation requires shaking before use.

The texture:

I have used a lot of the bi-phased liquid foundations for oily skin in my early 20s, which tend to be runny and go on very matte. This one, however, has a milky texture, not runny, and spreads very easily. I use a primer under this, and it blends well. It doesn’t dry quickly or slowly – just about right in my opinion. It will allow you to completely blend it out without mattifying your skin so even minutes after you put it on and if you want to fine tune a few areas, you can still do it.

This shade, as seen above, is very light, by the way. So I must stress that unless you have alabaster skin like Nicole Kidman, or you are using it to mix with a too-dark foundation (as in my case), this is very white and will go on white. For my Sofina Primavista Liquid Foundation UV, I mixed it 50:50 with this, with the combined amount no larger than 8mm (as suggested by the Sofina foundation) in diameter for my entire face. Anything more than that you will find yourself with excess foundation and it will be hard to blend and dry.

As far as the coverage goes, this is sheer to light. Because of the shade I got, I can’t say this provides complete coverage, but I can see that it does cover a little bit. I don’t have zits or redness so I can’t say whether this covers either; but my freckles still show through and they aren’t terribly dark to begin with. It doesn’t sink into my pores (I do use a primer though). However, it doesn’t have the lasting high coverage it claims. I did test it one day wearing just this over a primer (without the smearing Sofina foundation) and this smeared just the same. It lacks much of the oil-controlling properties it claims. The other Kate product I owned was a gel eyeliner and it also smeared on my non-oily eyelids as well.

So by now I have spent so much money trying to save my Sofina Primavista foundation that I have no choice but to give up. I still use both the Sofina foundation and this Kate foundation together, but I had to touch up quite a few times throughout the day, and by 5pm there is noticeable smearing around my chin.

I doubt I will buy any more product from KATE. As for this foundation, I don’t recommend it for oily or combo skin, this (and the Sofina Primavista foundation) will probably work better on someone who has drier skin types. You will definitely need a good primer and touch-up/blotting powder with it.

To sum up:

The Good: Pump dispenser, inexpensive, light, non runny texture, easy to spread and blend;

The Bad: Lacks oil control/staying power, requires touch-up.

Overall rating: 2.5 out of 5


2 comments on Product Review: Kanebo KATE Lasting High Coverage Liquid Foundation SPF20 PA++ in BR-C

  1. Kevin J.
    January 9, 2013 at 1:52 am (4 years ago)

    Hey Joseibi, I just wanted to give a shout-out to you here, to say that if you want me to help you get stuff from Japan(where I am working now till 2014) or Korea(I travel there quite regularly around 3 times a year or so), you can email me to tell me, and I am not doing a business in this 😛 By the way, keep your blog going. It is rare to find people who believe in what they do as something of difference nowadays and I have really realized this after living abroad in so many countries.

    • Joseibi
      January 17, 2013 at 9:58 am (4 years ago)

      You are so sweet! Thanks for the offer! My wallet is still recovering from the holidays so it’ll be a while before I can splurge on the goodies again! 😉

      I am, however, super envious you got to live in Japan and travel to Korea…


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